The questions
Fourteen questions, fourteen straight answers.
Click any question to expand. Honest about what we do today and what we don’t.
What exactly is Fairshift?
Fairshift is one AI platform that handles the entire customer side of your business. Every interaction, every conversion. Voice calls, web chat, WhatsApp, email, kiosk, social DMs. Lead capture, qualification, sequencing, broadcasts, attribution. From the first message to the closed deal. One platform replacing the ten tools you used to need.
How is this different from a chat tool, a CRM, or a one-off agent?
Chat tools answer one channel. CRMs track. Standalone agents finish one-off tasks. Fairshift runs your recurring customer operations end to end. It captures leads, responds across every channel, sequences follow-ups, books meetings, logs every action. Different scope, different job.
How does pricing work?
One platform fee plus a unified credit pool for usage. Starts at $499/mo. Final pricing is scoped to your volume, channels, and deployment surfaces in a sales conversation. Every action has a visible credit cost before it runs. No per-seat games.
Is my customer data safe?
Yes. Every tenant's data is logically isolated, encrypted in transit and at rest, and contractually excluded from foundation-model training. SOC 2 Type II audit in progress. DPAs available on request. Full posture on the Trust Center page.
How long does setup take?
Days, not months. Web widget plus voice plus WhatsApp goes live in a week. Kiosk hardware adds a few weeks for install in supported markets. Fairshift configures the agent for you. Tenants don't write prompts or pick models.
Does it replace my existing tools?
Mostly. Fairshift replaces the customer-facing layer (voice, chat, WhatsApp, email, sequencing, broadcasts, lightweight CRM, attribution). It integrates with the rest of your stack: Salesforce, HubSpot, Stripe, Razorpay, Google Workspace, Microsoft 365.
Where does Fairshift run?
Digital deployments are global from day one: web widget, voice line, WhatsApp, email, shareable avatar-call links. Physical deployments (in-lobby kiosks, expo capture, retail installations) run through local partners. Live today in India and UAE; Thailand and USA on the partner-network roadmap.
How many languages does it actually handle?
90+ languages, natively. Spanish, Arabic, Mandarin, Portuguese, Japanese, French, German, Korean, Bahasa Indonesia, Hindi, Bengali, Vietnamese, Thai, and many more. Not translation layered over English. Each channel detects the customer's language from the first word and responds in the right register, even if they switch mid-conversation.
What is Fairshift Core?
Our purpose-built model for customer conversations. Core orchestrates which model handles each task in real time. Some turns Core handles directly; others it routes to whichever provider in our stack is best suited. The customer sees the outcome; we manage the orchestration.
How does memory work?
Every customer has one unified timeline stitched across channels. If they called last week and WhatsApp'd today, it's the same record. Fairshift remembers preferences, past questions, purchase history, language. Across sessions, across channels, indefinitely (subject to your retention policy).
What happens when the agent doesn't know an answer?
It says so. Below-confidence retrieval triggers a graceful 'I don't have that information' plus a handoff to a human, with full conversation context attached. Hallucinations are a routing failure, not an inevitability.
Can I run different industry packages on one account?
Yes. Hospitality, Expo, and Bespoke run on the same platform underneath. The dashboard shows vertical surfaces relevant to your deployment (hotel-specific modules for hospitality, booth tooling for expo, scoped workspaces for bespoke). The conversation runtime is identical across all three.
Can I move from one package to another?
Yes. Packages are starting configurations, not contractual locks. We re-tune the agent, swap defaults, and you keep all your historical data and channel connections.
How do I get started?
Book a demo. We'll run a real customer flow for your business, in your customer's language, across the channels they actually use. Then we'll map it to your setup.
Question not here? Ask us directly.
Thirty minutes with the team. We answer specifics about your stack, your channels, your volume, your deployment shape.